Getting a wedding featured on Over The Moon is one of the most coveted achievements in the luxury wedding world, and knowing how to get featured on Over The Moon has become a priority for many style-conscious couples and their creative teams. Founded by Alexandra Macon, a former Vogue editor, this platform has established itself as the definitive destination for fashion-forward, aspirational real wedding stories. For couples who have invested in a meticulously curated destination celebration, and for the photographers who document them, an Over The Moon feature represents far more than a publication credit.
It is a mark of editorial distinction that speaks directly to a high-end audience. At Lino Ludovic, we have developed a precise, strategic approach to how to get featured on Over The Moon, and we are sharing it here to help couples and planners understand what it truly takes.
How to Get Featured on Over The Moon | Wedding Guide
Reading time: ~10 min
- Quick Summary
- Understanding Over The Moon’s Editorial Identity
- The Official Submission Process
- What Over The Moon Looks for in a Wedding Photography Submission
- Image Curation: Building a Submission Set That Editors Want to Publish
- The Exclusivity Rule and How to Manage It Strategically
- Common Mistakes That Prevent Wedding Photographers from Getting Published
- Why Getting Featured on Over The Moon Matters for Your Photography Brand
- Building Your Over The Moon Feature: Final Thoughts
- Frequently Asked Questions
Quick Summary
Here is what this guide covers, section by section:
- What Over The Moon looks for: editorial philosophy, fashion focus, and the aspirational yet relatable aesthetic that defines every published feature.
- The official submission process: step-by-step guidance on the wedding submissions form, the #OTMEngagement series, and the 60-day response window.
- Image curation strategy: the specific balance of décor shots, portrait moments, and fashion details that editors expect.
- The exclusivity rule: why submitting to multiple publications simultaneously is the fastest way to get rejected.
- Common mistakes to avoid: the most frequent errors photographers and couples make when pitching to luxury wedding media.
- Why a feature on Over The Moon matters for your wedding photography brand and your booking pipeline.
Understanding Over The Moon’s Editorial Identity
Before submitting a single image, you need to understand what Over The Moon actually is and what it stands for. Over The Moon describes itself as a curated online destination for those who want to create a life well-lived, and its editorial content reflects that ambition. The platform was built to showcase real weddings that are aspirational yet relatable, the kind of celebrations that feel genuinely inspiring rather than unattainably cold.
A fashion-first approach to real weddings
The fashion dimension is central to everything. Alexandra Macon built Over The Moon with a Vogue sensibility, which means the publication gravitates toward weddings where style is a deliberate, considered choice. The bride’s gown, the groom’s tailoring, the accessories, the florals, the table settings, and the overall visual language of the day all carry editorial weight. A wedding documented with beautiful portraits alone will not meet the threshold. Over The Moon wants to see a complete visual world, one that could live comfortably in the pages of a fashion magazine.
This is precisely why destination weddings in iconic European locations — French châteaux, Italian villas on Lake Como, Provençal estates — tend to perform particularly well on this platform. The architecture, the light, and the inherent elegance of these settings align naturally with the Over The Moon aesthetic. When we photograph multi-day celebrations in France or Italy for our American clients, we build every shooting plan with this editorial standard in mind from the very first planning call.
How to Get Featured on Over The Moon: The Official Submission Process
Real wedding submissions via the online form
Over The Moon manages all wedding feature requests through a dedicated Wedding Submissions page on their website. The process is form-based, which means there is no direct email pitch to an editor. You fill out the submission form, provide the required information about the couple, the vendors, the venue, and the visual story, and then you wait.
The platform is transparent about its response timeline: due to the volume of submissions they receive, a response can take up to 60 days. If you have not heard back after 60 days, it is safe to assume the wedding will not be published at this time. This is a critical piece of information for planning your publication strategy, particularly when managing exclusivity windows.
The #OTMEngagement series for engaged couples
For couples who are engaged and not yet married, Over The Moon also runs the #OTMEngagement series on Instagram Stories. This is a separate submission pathway and it offers photographers an additional opportunity for visibility earlier in the client relationship. The format suits vertical, narrative-driven photography, and it rewards storytelling about how the couple met and how the proposal unfolded.
Here is a clear comparison of the two main submission pathways:
| Submission Type | Platform | Audience | Response Time | Content Focus |
|---|---|---|---|---|
| Real Wedding Feature | Over The Moon website | Luxury wedding couples and planners | Up to 60 days | Full wedding story, décor, fashion, emotion |
| #OTMEngagement Series | Instagram Stories | Engaged couples, aspirational followers | Variable | Engagement story, proposal narrative, couple portraits |
What Over The Moon Looks for in a Wedding Photography Submission
Fashion-forward details and craftsmanship
The editorial guidelines are not exhaustive in their public documentation, but a careful study of published features reveals consistent patterns. Over The Moon favors weddings where fashion-forward details are documented with precision and artistry. This includes close-up shots of the gown’s construction, the texture of the veil, the jewelry, the shoes, and the bespoke suit. These are not optional extras. They are often what distinguishes a publishable submission from a beautiful but incomplete one.
Décor, design, and narrative-driven storytelling
Décor shots carry enormous weight in the selection process. Industry experience and professional feedback consistently indicate that between one third and one half of the images submitted should focus on décor, architecture, and design details rather than portraits alone. This means tablescapes, floral installations, ceremony arches, stationery, lighting design, and the overall atmosphere of each space. For a multi-day celebration, this extends across the welcome party, the rehearsal dinner, the wedding day itself, and the farewell brunch. Each moment has its own visual identity, and each deserves thorough documentation.
The storytelling dimension matters just as much as the imagery. Over The Moon is not looking for a gallery of beautiful photographs. It is looking for a narrative: how the couple met, what inspired the celebration, what made this particular weekend irreplaceable. The pitch text that accompanies your submission should be written with the same care as the image selection itself.
Important: Over The Moon requires that submitted weddings have not been published elsewhere. Violating this exclusivity policy by submitting to multiple publications simultaneously is the most common reason for rejection among otherwise strong submissions.
Image Curation: Building a Submission Set That Editors Want to Publish
Curation is where most submissions succeed or fail. Sending a raw gallery of 500 images is not a submission strategy. It is a burden placed on the editor, and it signals a lack of editorial judgment on the part of the photographer. A strong Over The Moon submission is a tightly edited, cohesive set of images that tells a complete story from beginning to end, with consistent postproduction, harmonious color grading, and a clear visual point of view.
Building a balanced, story-led image set
The following elements should be represented in a well-balanced submission:
- Fashion and detail shots: gown, accessories, groom’s attire, bridal party styling, heirloom pieces, and any bespoke design elements that reflect the couple’s personal aesthetic.
- Décor and architecture: ceremony space, reception design, florals, lighting, table settings, and the venue itself captured in ways that honor the planner’s and designer’s vision.
- Genuine emotional moments: the first look, the ceremony exchange, the first dance, candid laughter, and the energy of guests who flew across the world to celebrate together.
Consistency, coherence, and vendor information
Postproduction consistency is non-negotiable. If your images shift in tone, contrast, or color temperature across the set, the submission will feel disjointed. For the luxury wedding market, visual coherence is a baseline expectation, not a differentiator.
Good to know: Including a complete and detailed vendor list — with full names of designers, florists, caterers, stationery artists, and venue contacts — significantly increases the editorial value of your submission and demonstrates professionalism to the Over The Moon team.
The Exclusivity Rule and How to Manage It Strategically
Over The Moon, like most prestige wedding publications, operates on an exclusivity basis. This means that once you submit a wedding to them, you should not simultaneously submit it to Brides, Style Me Pretty, or any other platform. For reference, Brides Magazine requires 30 days of exclusivity for its real wedding submissions and will decline any wedding that has already appeared elsewhere. Over The Moon’s approach is consistent with this industry standard.
The strategic implication is straightforward. Before you submit, decide which publication is your primary target for a given wedding. Consider the editorial fit: is this wedding more Over The Moon in its fashion-forward elegance, or does it suit a different platform? Make your choice, submit exclusively, and wait the full 60 days before considering alternative options. This patience is part of the process, and circumventing it damages your reputation with editors who will remember the breach.
For photographers building a publication strategy across multiple weddings, maintaining a clear tracking system — noting submission dates, exclusivity windows, and response timelines — is essential for staying organized and professional.
Common Mistakes That Prevent Wedding Photographers from Getting Published
Having studied the submission practices of photographers across the luxury wedding market, we have identified the errors that most reliably result in rejection, regardless of the quality of the underlying work.
Submitting a wedding that has already appeared online is the most immediate disqualifier. This includes Instagram posts, blog features on vendor websites, and even detailed Pinterest boards. If the images are publicly available in significant volume before submission, the exclusivity window has effectively already closed.
Sending an unedited or stylistically inconsistent set of images communicates a lack of editorial discipline. Over The Moon is a fashion publication at heart. It expects the same level of curation from photographers that a fashion editor would apply to a magazine spread.
Neglecting the vendor list is a subtler but equally damaging mistake. Publications use vendor credits to create value for their advertising partners and to serve their readers who want to replicate elements of what they see. A submission without complete vendor information is incomplete by definition.
Writing a generic or superficial pitch text is the final common failure. The story matters. If your pitch reads like a press release rather than a genuine account of a meaningful human celebration, it will not resonate with an editorial team whose entire identity is built on authentic, emotion-driven storytelling.
Why Getting Featured on Over The Moon Matters for Your Photography Brand
A feature on Over The Moon is not simply a vanity metric. For a photographer working in the luxury destination wedding market, it is a strategic asset with measurable consequences for visibility, positioning, and bookings.
The platform’s audience is precisely the demographic that high-end destination wedding photographers need to reach: affluent couples with a sophisticated sense of style, often planning celebrations with significant budgets, frequently looking for a photographer whose work has already been validated by a trusted editorial voice. An Over The Moon feature signals that your work meets the standards of a publication founded by a former Vogue editor. That is a powerful credential in a competitive market.
For US-based luxury wedding planners sourcing European photographers for their clients, seeing a photographer’s work on Over The Moon removes a significant layer of uncertainty. It confirms editorial quality, professional reliability, and stylistic alignment with the expectations of a discerning American audience. At Lino Ludovic, our positioning as a European photographer with deep familiarity with American luxury standards is reinforced every time our work appears in the publications our clients already read and trust.
The SEO benefits are also real. A published feature generates backlinks, social media mentions, and topical authority in wedding photography that compound over time. For a photographer building a long-term digital presence in the luxury wedding market, these publication credits contribute meaningfully to search visibility and brand recognition.
Building Your Over The Moon Feature: Final Thoughts
Getting featured on Over The Moon requires more than beautiful photography. It demands a deep understanding of editorial standards, a disciplined approach to image curation, a compelling narrative, and a rigorous respect for exclusivity policies. The platform rewards photographers and couples who treat the submission process as seriously as they treat the wedding itself.
By aligning your visual storytelling with Over The Moon’s fashion-forward, aspirational identity, and by following the official submission process with patience and precision, you give your work the best possible chance of reaching the audience it deserves. If you are planning a destination wedding in France or Italy and want to ensure your celebration is documented with the editorial precision that publications like Over The Moon require, we invite you to explore our approach at linoludovic.fr.
FAQ
How many photos should I submit to Over The Moon?
Over The Moon does not publicly specify an exact number, but industry best practice for luxury wedding blog submissions suggests a curated set of 60 to 100 images. The emphasis should always be on quality and narrative coherence rather than volume. A tightly edited selection of 75 images that tells a complete story will outperform a sprawling gallery of 300.
Can I submit an engagement shoot to Over The Moon if I have already posted some images on Instagram?
For the #OTMEngagement series on Instagram Stories, the format is inherently social, so limited prior social media presence may be acceptable. However, for a full real wedding feature, significant prior online publication of the images is likely to conflict with their exclusivity expectations. When in doubt, contact the editorial team directly through the submission form before posting.
Does Over The Moon accept submissions from photographers outside the United States?
Yes. Over The Moon regularly features destination weddings photographed in Europe, including France, Italy, and other locations popular with American couples. The geographic location of the photographer is not a barrier, provided the work aligns with their editorial aesthetic and the submission follows their guidelines.
Is it worth submitting to Over The Moon if I am just starting to build my luxury wedding photography portfolio?
Over The Moon is a highly competitive platform and tends to feature established photographers with a clear editorial style. If you are early in your career, focusing first on building a consistent body of work and gaining features on smaller but respected platforms may strengthen your submission when you approach Over The Moon later. The quality of the wedding itself — including venue, styling, and planning — also plays a significant role in the editorial decision.
Can a wedding planner submit a wedding to Over The Moon on behalf of the photographer?
The submission form is open to anyone involved in the wedding, including planners, photographers, or couples themselves. However, it is important that all parties are aligned on the submission strategy, particularly regarding exclusivity, before any submission is made. Miscommunication between vendors about where a wedding has been or will be submitted is a common source of problems.
What happens if Over The Moon features my wedding and I want to share it on my own website?
Once a wedding is published on Over The Moon, photographers and vendors are typically free to share the feature and link back to it. Sharing the published article is standard practice and actually beneficial for all parties. However, publishing the full image set independently before the exclusivity window has closed is generally not acceptable. Always confirm the specific terms with the editorial team at the time of publication.
